BUSML 4232
Digital Marketing
3 cr
Examines the how marketers can utilize emerging media (electronic, online, social and mobile) to promote customer engagement, enhance their traditional marketing mix, and measure the effectiveness of marketing efforts. Prereq: 4201, 4202, and BusMHR 2292, or equiv.
Grade history
1,301 students across 6 instructors · course avg 3.70
Instructor unknown
3.64 GPAmedian 4.0511 students · 3 terms
511 students total · 3 terms · click to see per-term
321 students · 3 terms
321 students total · 3 terms · click to see per-term
221 students · 3 terms
221 students total · 3 terms · click to see per-term
133 students · 2 terms
133 students total · 2 terms · click to see per-term
62 students · 2 terms
62 students total · 2 terms · click to see per-term
53 students · 1 term
53 students total · 1 term · click to see per-term
Source: historical OSU grade releases via thegradeguide.com (Adam Gluck), Spring 2016 – Summer 2023. FERPA-filtered: sections under 10 students excluded.
Sections
3
Instructors
1
Enrolled
156 / 160
Open
3
Instructors
Sections in Autumn 2026
| # | Sec | Instructor | Hist. GPA | Days/Time | Room | Enrollment |
|---|---|---|---|---|---|---|
| 2725 | 0010 | Claire Murnane Adams | 3.69 GPA | M 12:45 pm-2:05 pm | GE 375 375 | Open · 52/80+2 wl |
| 2888 | 0020 | Claire Murnane Adams | 3.69 GPA | W 8:00 am-9:20 am | MH 405 405 | Open · 52/40+2 wl |
| 2887 | 0030 | Claire Murnane Adams | 3.69 GPA | W 9:35 am-10:55 am | GE 245 245 | Open · 52/40+2 wl |